About Us

About Us

Cure and Craft stands as a premier online healthcare platform dedicated to delivering comprehensive and reliable health information to the public and stakeholders in the health industry. Through our website and vibrant social media channels, we offer a diverse array of health-related content in both English and Urdu, ensuring accessibility for a global audience.

Cure and Craft is a Premier online healthcare platform committed to delivering comprehensive health information globally. We offer expert-driven articles, practical guidelines, comprehensive news coverage, and insights into the healthcare industry.

To promote inclusivity, we generate content in both English and Urdu, delivering a diverse range of health information through our website and social media channels. Our overarching goal is to empower individuals, augment health awareness, and cultivate a meaningful connection between healthcare experts and the public.

Additionally, our healthcare marketing services enhance the reputation of medical professionals and institutions through digital strategies. Join us in creating a healthier world where knowledge thrives, and healthcare excellence prevails.

Our Mission: 

Our mission is to empower individuals with knowledge, promote health and wellness, and foster collaboration within the healthcare community. We aim to be a trusted source of information, bridging the gap between medical professionals and the general public.

Our Story

A Journey of Passion and Expertise: The Story Behind Cure and Craft

In the bustling world of healthcare, two extraordinary individuals, Saif Ullah, and Dr. Mahjabeen Yaseen, found love not only in each other but also in their shared vision for transforming the landscape of healthcare information and marketing. With a combined experience of over 24 years, this dynamic duo has embarked on a journey to establish Cure and Craft, a premier online healthcare platform and marketing agency.

A Fusion of Marketing Mastery and Medical Expertise:

Saif Ullah

A seasoned marketer and business development professional brings a wealth of knowledge of navigating the intricacies of foreign markets, healthcare institutions, pharmaceutical companies, and media landscapes. His qualifications as an MBA and his leadership roles in media companies have molded him into a strategic thinker and an adept Project Manager.

Dr. Mahjabeen Yaseen

A distinguished consultant nephrologist, stands as a beacon of medical expertise. She has completed her FCPS (Nephrology) and MCPS (Family Medicine). Dr. Mahjabeen has extensive work experience in the top hospitals of Karachi. She is not only an expert in the field of nephrology but also dedicates herself to educating and inspiring the next generation of medical professionals.

A Decade of Shared Dreams:

Over a decade has been a shared journey of dreams and aspirations for Saif Ullah and Dr. Mahjabeen Yaseen. Recognizing the immense potential in combining their unique skill sets, they envisioned a platform that would bridge the gap between healthcare professionals and the public, fostering a community where knowledge is power and healthcare excellence prevails.